During my startup journey, I try to access people, products, and services that can help me along the way. One of my favorite things to do is to listen to the various podcast of serial entrepreneurs. In many of these podcasts, I find inspiration. One of the big takeaways from this podcast was the term Youpreneur. I never heard this word before the podcast. But as soon as I listened to the word Youpreneur, I understood what was meant by the term. Building person brand as a Youpreneur has been around for a while even though it may not have used this name.
Personal Brand = Youpreneur
I am going to check out the book and see what works. I will keep you updated.